What the system produces across the locations running it today.
Booking rate is appointments set against qualified leads delivered. Cost per qualified lead is ad spend divided by leads that pass the qualification criteria set with the brand. Location count reflects units launched on the system across the brands we work with.
[One paragraph: what the locations were doing before, what we changed, and what happened over 90 days. Include the before-and-after numbers.]
[Second case study. A struggling-location turnaround is the most persuasive version of this for a corporate reader.]
[Short quote from a location owner, with their name and market.]
We start with a pilot on a handful of locations so you see the comparison before anything rolls out.
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Marketing systems for multi-location brands.